Basketball Workouts…for the Brain!

The best basketball players are known to be those who make smart decisions on court - their ability to anticipate moves, spot opportunities for the team and make smart money-time decisions, makes them legendary. Up until now, game-intelligence was considered a matter of born-talent a player either had or didn't. A ground-breaking technology promises to change that equation forever.

In order to improve their basketball skills, players need to practice daily on court - dribbling, shooting, and memorizing moves. However, no matter how seriously they take their basketball workouts, even the best coach will find it extremely difficult teaching them game intelligence, creativity, real-time decision making and peripheral vision.

Personalized Basketball "Brain-Training" Software
Up until now these brain-skills were considered to be instincts that a player is born with or without. Few years ago a team of cognitive training scientists identified the brain activity involved with the performance of fighter pilots on the air and created a virtual simulator to intensely train and improve those mind functions.

The results shocked even the most ardent believers in the concept – fighter pilots that have undergone "brain-training" sessions improved their performance by a whopping 30 %!.

The research team of this unique project noticed that the skills required by fighter pilots are amazingly similar to those required of professional basketball players.

And so a team of 30 coaches joined the computer experts and converted the system into personalized basketball “brain-training” software that fit the basketball workouts and needs of individual players including Junior-High, High-School and College players.

It was first tested on real basketball teams such as U. of Memphis Tigers and the U. of Kentucky Wildcats. Within 6 to 8 weeks of training, each players' performance in the areas of execution, decision-making under intense pressure and movement anticipation skyrocketed – especially during money-time situations.

Quantifiably, players involved with the testing have improved their skills in various areas – on both offence and defense – by 22% to 28%!