When a customer takes home a product, they sometimes struggle with opening the merchandise either because the retail packaging has been sealed tightly or because they do not have the proper tools. There are instances when customers will return items because of the inability to open the product or because the material used to seal the product has injured them in some way. Using the correct product packaging can prevent this loss of profit. By using an EasyOpen package or blister packs, items can be easily removed from the packaging without struggle or harm to the person.
Examples of Risk-free Product Packaging
When a customer buys a product, they usually will open it either immediately outside of the store or when they arrive home. Most consumers would prefer not to struggle with the packaging and be able to use the product right away. Especially with items such as electronics or even drugstore goods, consumers prefer easily opened product packaging without scissors or knives that may cause them harm in some way. With easy-open retail packaging, the result is a tab that can easily be torn off to remove the item from its container. The consumer will not struggle with the item and can use it immediately. Other options include blister packs that allow for an easy push through option where the product remains safe and clean within the packaging until popped out through its perforated opening. Not only do these methods prevent harm to the consumer but they also prevent merchandise from being contaminated.
Securing Continued Anti-Theft Measures
Product packaging must not only prevent harm to the person but also prevent the loss of profit to the retailer or client. When measures are taken to prevent harm to a consumer, the usual thought is that the packaging would be easier to open and therefore would allow for easier pilfering within the store. This packaging solution does allow for the ease of packaging removal but can also continue to prevent theft in stores. Because retail stores face constant theft, security measures which include making the packaging stronger and/or adding on extra packaging such as zip ties or locks can deter thieves but can also prevent consumers from opening items. Each packaging method is given a certain sensitivity that can include the best of both worlds. Most thieves will be deterred from stealing if items aren’t easily accessible or if items make loud noise when opening. In using various security measures to prevent theft, items will be easily used by consumers and remain intact in stores until actual purchase.
Retail packaging can not only prevent theft but also improve the ease of opening merchandise for consumers. Plastic Ingenuity works closely with their clients to make sure that each specific need can be attained.