Although not written in stone rules of SEO optimization videos, as YouTube and search sites to look at different criteria, and keywords and SEO techniques are more complex than the average small business marketers can turn to. However, the video sharing sites, hash, what rules should be, at least there are some basic SEO best practices that you should consider the use of every video you produce.
Too often in a hurry as soon as possible post a video, small business marketing fails to participate in the keywords, description, and names that are applicable to his or her image. He or she wants to start selling your product or service that he or she fails to consider what are the best keywords that will be used for your customers to find your marketing video. Any relevant keywords as valuable real estate, they improve the chances that your video will find its target audience, so make sure you get the wisdom of small business marketing, use these tips.
1) Make the page text and links to video - Make sure that all your videos on the website are the individual URLs. In addition, the text surrounding an image file, as well as making sure that you include relevant keywords and links that point, because they provide contextual assistance in the search.
2) to optimize the image file name - How search engine friendly SEO best practices you can use HTML or web pages, image filenames should include the name of descriptive words separated by dashes. Optimize image file name search, rather than your computer filing system.
3) use the video's metadata or keywords Many video production software tools allows metadata input into a video file and video sharing sites can input data related videos. This may include items such as title, description, or even a text transcript. Take time to make sure that the keywords or tags that are related to your content, and use as much as you are allowed. Reflect on what keywords and tags you are going to use, and even do some keyword research with Google's keyword tool or other keyword tools like Wordtracker. Remember to use adjectives, little-known idea, as some people want what they view mood, and at some point.
With the above rules, ensuring that it is more likely that your customers will find your video.
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