10 promotional items that are also effective corporate gifts

Corporate gifts are a great way to build relationships with customers and clients because if they are created with the individual in mind and their needs are well thought of, it is likely that this kind of merchandise can really make a big difference. Think about what kind of gifts you could give away and how they might be perceived. Think about your different consumer groups and what gifts would appeal the most.

Polo T Shirts

T shirts are great for young people, for instance but perhaps a polo shirt might be more appealing for older audiences. They are classic and can be used on multiple occasions. A little embroidery might give an edge to the gift too and you could use your company logo as a badge.

Pens
A set of pens is always welcomed because they can be used with regularity and are great to have around in case they are needed. They can be used by anyone too, so as a personalised gift they are very flexible. They have a sense of importance attached to them so can give the impression of respect towards the client, creating a positive relationship from the outset.

Umbrellas
An umbrella bearing the company logo is a great marketing pitch but also a great gift to give. Even if it is kept on the back seat of a car, an umbrella is useful and will be very welcome in the event that it is needed! Being rescued from the rain by a large corporate umbrella will make the client feel cared for and considered. Positive perceptions like this pay dividends in the future.

Ruck Sacks
Ruck sacks are great to give away, especially at busy conventions where people must take away lots of information, leaflets and documents. Useful products that actually help are always a good idea.

Card holders
Business card holders are a great idea too. All too often the classic business card is simply tossed away but with a business card holder, you can guarantee your client will not only keep hold of your card, but they will keep it in a business card holder you have given them.

Frames
Photo frames are a well received gift. They are something nice that can sit on your clients’ desktops and be used to keep pictures of loved ones. It is also a way to subliminally build a positive image of your company because every time the client looks at the image they will see your brand and think positively about it.

Cuff links
Personalised items like cuff links are always a good gift because they can be expensive to buy. They look great and others can ask about them. They can only be worn with expensive shirts and so to give a gift such as this assumes the importance of the wearer. They can be engraved if budget will allow to give them that extra feel of personalisation.

Paperweights
Paperweights are highly collectable and brighten up anyone’s desk. They are practical and do a lot to keep things organised. Because they sit on top of items rather than being buried underneath them, they are always visible both to the client and anyone who comes to their desk.

Clocks

Clocks that sit on the desk top serve the same purpose. They are visible and practical and because they serve a use they are well thought of items.

Cell phone holders
A holder for cell phones is quite a new gift to give and can be given in different designs too to create that personal touch.

There are lots of gifts that can be given to clients and with a little imagination it is more than possible to find the perfect gift and start to build a great relationship for the future.

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