One of the reasons why people are not making enough money from their high ticket coaching programs is that they’re clueless as to how they can get people to take advantage of their offerings. If you’re having the same problem, let me teach you how you can make your offerings easily fly off from the shelves in just 4 quick steps:
1. You need stronger online presence. Start by getting your own website. In here, you can freely talk about your business, your qualifications, your products and your services. As you’re going up against a lot of people, ensure that you set your website apart from the rest. Make it visually-appealing, easy to navigate, and loaded with great information that will help you convince your prospects that you’re really an expert in your niche. Then, get your name on all websites that are frequented by your potential clients. These may include forums, blogs, video sites, social networking sites, etc.
2. Drive traffic to your website. Next step is to get interested people to pay your site a visit. Don’t worry as this is something that you can easily do. Start by improving your page rank by using white hat SEO techniques or by hiring SEO specialists to help you out. It’s important for you to make your site show up on the top 10 search page results so your potential buyers can easily find you. After that, promote your website and build quality inbound links through blogging, forum posting, and by writing and distributing useful articles in the online arena.
3. Get in touch with your prospects. You need to maintain an ongoing communication with your prospects if you want to convert them to buying customers. How to do that? Capture their email address when they visit your website. You can do this by using squeeze pages and by giving out ethical bribes (preferably those that have higher perceived value). Then, email your prospects at least once a week. Offer them great information that they’re dying to know about. Help them solve their problems and help them understand the things that they find really, really interesting. Get them to contact you as well so you’ll know that they are receiving your messages. Show them your genuine interest in helping them and show off your expertise in your niche. This is to easily earn their trust and confidence.
4. Offer sample sessions. There is no faster way to get your prospects to swipe their credit cards than giving them sample sessions. Let them decide for themselves if your programs are exactly what they’re looking. Offer them sample sessions using Skype. Put your best foot forward and strive to impress these people so you can easily win their business. At the end of your free session, talk about your programs and their unique selling preposition. Ensure that you target your prospects’ emotional hot buttons to get your desired response.
Sean Mize is an expert at using article marketing to drive highly targeted traffic to websites. He initially developed and mastered many of the advanced article marketing tactics that are currently being used by hundreds if not thousands of marketers today (he has personally taught several thousand clients his article marketing methods and techniques)
Do you want to learn more about increasing your online sales by adding a coaching program to your existing sales funnel?
If so, go here to begin learning: How to Sell High Ticket Coaching In 4 Quick Steps