Notifications are one of the most accessible and effective methods of communicating with the target audience of a business. They allow you to keep the user’s attention on a product or service, increase their interest, provide necessary information support and stimulate sales. A variety of modern business channels makes it possible to promote and develop your company. This article is a push notification guide for those who are interested.
The definition of a push notification is a short message that pops up on the screens of various devices. They can appear on the screen of any device where there is a notification area and a possibility to display data received from the Internet.
Such notifications return the user to a site that they have already visited (and do it much more effectively than contextual advertising or any other type of mass mailing).
With push notifications you immediately receive the latest data because this technology doesn’t have a certain period of data verification, everything happens in real time.
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