Advertising Agency
What is an advertising agency?
A service organization that is committed in managing every aspect of advertising campaign such as developing and preparing marketing and advertising plans, other promotional tools, creating new promotional ideas, print media, radio, TV, web notices, books commercial existence, plans and directs publicizing efforts, commissions look into and overviews, and gives other such administrations that assistance a customer in entering and prevailing in a picked market is known as an advertising agency.
Innothoughts is an independent working organization that is sovereign from its clients. As a result of this sovereignty, we are not influenced by any of them and are able to provide best services to the clients such as advice on marketing and branding strategies, handling their sales promotional activities etc. We are also an external advisor to the selling of the products or services for our clients.
Why Choose Innothoughts as your Advertising Partner?
We Innothoughts Systems Pvt. Ltd. are not just to gain money from you, we 1st study, analyze and present a report to you about your business & then advice which one or combinations will make benefit for you or give you your ROI.
We offer following features to our customers:
• Equal attention on large and small clients
• Team of highly qualified professionals like creative writers, graphic designers, account manager and digital marketing executives to insure quality work
• Large clientele
• Affordable plans for every type of businesses
• Media buying and negotiation skills
• Expertise(specialized knowledge & resources)
• Saving Time
• Saving Money by improving ROI
• Brand Development
• Discover a different marketing approach
• Strategic control
• Secured future
Features that make us Best Advertising Agency in Pune
• We are self-governing organization
• We consist of creative people
• We assists the clients in developing and executing marketing plans
• We prepare advertisements for the clients
• We design and execute various promotional tools for the benefits of clients which helps in gaining advertising space and time for the clients in various advertising medias suitably and affordably
• We help in creating demand for the products and services of the clients
• We also help in developing public relations for the clients
How do Innothoughts Help Customers in setting an advertising budget?
Advertising is a crucial expense for any company. It is very difficult to determine how much to spend on advertising if you are a new organization. A yearly budget (ideally 2 to 3% of your overall budget) must be set; it should also be evaluated periodically to make sure money is spent at the right time or around the right promotion. At Innothoughts, we guide our clients on setting an effective advertising budget based on the purpose and aim for their business. Here are our 5 guidelines for setting an advertising budget:
• Competitor analysis for advertising
• Set a fixed-price advertising budget if your business is well established
• Use an objective-based method
• Set a maximum amount that you wish to spend
• Explore new paths to determine effectiveness
How do we create an effective and goal-oriented Ad?
An advertising agency will have different departments working on the separate aspects of an account. These departments will be coordinated by an account manager or the account planning department to ensure that all the client's needs are met. The departments of a well established ad agency typically includes:
• Research
The research department at Innothoughts provides clients with few details about the target audience of the advertising campaign as well as acquaint about the market for the product being advertised. This will include particular market research which will lead to a much focused ad campaign to the ideal target audience.
• Creative Services
Experts in many creative fields that provide quality, professional services are employed at Innothoughts. The text for print ads and scripts for television or radio advertising are provided by the copywriters. Responsibility for the presentation of print ads, necessary images for whatever format advertisement is decided upon comes on Graphic Designers. A technical staff with expertise in web design and implementing an online advertising campaign is also employed. Many agencies employ in-house photographers and printers, while others regularly employ the services of contractors.
• Media buying
An important function of the advertising agency is the placement of the ad in various media; it is also a major source of its revenue. The aim of media buying is achieving the largest targeted audience at the lowest cost. Any information on media-buying decisions will be conveyed by the ad agency. Innothoughts have experienced professionals to make media buying decisions timely and precisely.
How to select a particular advertising agency as your advertiser?
It is important for a business to work with such an ad agency that is able to devote the time needed to insure a successful ad campaign. Small scale, local agencies usually offer more one-on-one attention. Large agencies with many large corporate clients may not pay the small business owner the attention he or she thinks is needed. Ideally, an agency should be familiar with the specific set of concerns shared by most small businesses such as a limited advertising budget, finding a niche in a community, and establishing a loyal customer base.
An introductory meeting will be set up to demonstrate samples of their work. These are called case histories and should be relevant to your business. As a conceivable customer, you should not hesitate to ask the same number of inquiries concerning the methodology of the commercials, the gathering of people come to by different media, and what media plans have been produced for organizations like yours.
For more visit: - http://www.innothoughts.com/advertising-ad-agency-pune.html
Or http://www.innothoughts.com
Innothoughts is an independent working organization that is sovereign from its clients. As a result of this sovereignty, we are not influenced by any of them and are able to provide best services to the clients such as advice on marketing and branding strategies, handling their sales promotional activities etc. We are also an external advisor to the selling of the products or services for our clients.