Saul Katz is a pioneer and innovator in the functional food and nutraceutical industry. Katz is founder and President of New Era Nutrition, a leader in the research and development of science-based functional foods that promote health, enhance performance and prevent disease. Mr. Katz is a much sought after speaker, having chaired and spoken at numerous nutrition industry and functional food symposia.
After two decades at the forefront of functional food research, Katz believes that blood sugar management is a root cause of the growing epidemics of obesity and diabetes, and “key” to sustaining energy, managing weight and preventing disease.
His mission is to “raise the bar” in the food industry by promoting a consumer shift to consider blood sugar impact, as well as nutritional content, when selecting a food or beverage. To realize this vision, Katz established Solo GI Nutrition and launched the award winning line of Solo Smart Energy Bars, which are attracting numerous accolades in the industry and scientific community.
Katz founded New Era Nutrition in 1992, through a joint venture with the University of Alberta Hospitals and funding from the National Research Council of Canada.
He led the company in:
Product Purchase , Research and Results Testimonials
Associations:
Saul has two law degrees from the University of Ottawa, and an undergraduate degree from McGill University. He lives and works in Kelowna, British Columbia, the “healthy living” capital of Canada.
I invite you to visit our website, try our bars and then send an email if you'd like to collaborate with us.