Remember when in school, how easy it was to remember something when the teacher drew it on the board? Well, whiteboard video company can do the same thing for you. It’s a sure thing that using whiteboard animation can be a lot more intimidating to the visitors of your website than using bold texts describing what you do. The short, crisp and creative feature of whiteboard animation video is compelling enough for the audience to pay effortless attention and understand what you want them to. Some explainer video companies provide whiteboard video animation services that can be a great marketing tool. Slide usage is gradually decreasing with the emergence of video animation. And that has positively affected their business. Let us now see what makes whiteboard video animation so unique as compared to other types of a marketing tool.
CHEAP
Not that whiteboard animation videos come free of cost, yet as compared to other forms of animated explainer videos, they are cheap. It is because they are charged on per minute basis. You can spend on whiteboard animation on two conditions: if you are working on a very tight budget and are producing a series of “how to” videos. With its simple and expressive feature, stepping into a whiteboard video animation company is something you are never going to regret!
TAKES LESS TIME
As compared to conventional explainer videos, whiteboard animated videos take less time in production. Especially if you are working on a tight deadline, whiteboard animation can be of great help! With its simplicity, whiteboard video animation takes much less time to come to life.
COMPELLING
Psychology says human mind retains visual information more accurately than in a textual form. And voila! Do we need any other reason to invest in a whiteboard video company? It creates interest among the audience and as a matter of fact, our minds are wired in such a way that it can grasp anything that is simple, interesting and engaging. So why not go for a whiteboard video animation this time to market your business?
CONVEYS BOTH FACTS AND FIGURES
When there is a necessity to incorporate lots of graphs, charts, and figures along with the facts, the conventional video keeps swinging between facts and figures. And sometimes it disrupts the entire message the video wants to convey. This is not the case with whiteboard video animation. It has the ability to convey both facts and figures simultaneously with ease.
EASY ARTICULATION
Who wants to spend hours and hours in a presentation or a nice write up on your website? And if you remember your Physics classes in school, weren’t they more easily comprehensible if the teacher explained them by drawing on the whiteboards? Same goes with whiteboard animations. With simultaneous drawing and narration, it becomes more explanatory for the audience. With clear vision about your product or service, you are more likely to gain your client’s favor.
CAN INCLUDE REAL IMAGES
This is also one of the features that make whiteboard video animation unique from other explainer video types. You can use real or any photographic image. It can give additional weight age to your explainer video. Although such images can comprise of only 10% to 15% of the entire video, yet it’s surely going to work in your favor especially if it’s a product that you are pitching about.
MORE CONVERSIONS
Do you want your viewers to turn into customers? Well, here is the trick. Use a whiteboard animated video on the first page of your website. Make sure it’s simple, fun and most importantly, it clarifies your product or service and your purpose of creating the video. This simple trick can do the trick and soon you’ll be pleased to see the graph of your conversion rate move upwards.
So, are you now ready to use whiteboard animation as a new marketing tool? I suppose yes! It’s fun to watch as well as informative, which is exactly what goes well with the needs of the customers. So, if you are looking for something that would give a new life to your business, you should definitely think about whiteboard animation video. You just need to contact a whiteboard video company and you are already half way through the best explainer video that your business needs.

Author's Bio: 

PitchWorx with a super talented team of graphic designers and animators is ready to turn your idea into reality. We are a creative design and animation video company in India, we tell amazing stories through animated videos, infographic design. We love taking up abstract concepts, so if you have one and have a project in mind then please contact us and let's begin!