What You SAY is What You Get
How to Speak Your Way to Success
by Jack Canfield, America's Success Coach

In the previous issue of Success Strategies, I talked about how in order to be successful, we must first define what success means to us, and that means getting CLEAR about what you want, writing it down, and thinking BIG!

If you are going to be successful in creating the life of your dreams, you have to believe that you are capable of making it happen. You have to believe you have the right stuff, that you are able to pull it off. You have to believe in yourself. Whether you call it self-esteem, self-confidence, or self-assurance, it is a deep-seated belief that you have what it takes – the abilities, inner resources, talents, and skills to create your desired results.

Ultimately, you must learn to control your self-talk, eliminate any negative and limiting beliefs, and maintain a constant state of positive expectations.

Control Your Self-Talk
Researchers have found that the average person thinks as many as 50,000 thoughts a day. Sadly, many of those thoughts are negative — I’m not management material... I’ll never lose weight... It doesn’t matter what I do, nothing ever works out for me. This is what psychologists call victim language. Victim language actually keeps you in a victim state of mind. It is a form of self-hypnosis that lulls you into a belief that you are unlovable and incompetent.

In order to get what you want from life, you need to give up this victim language and start talking to yourself like a winner — I can do it... I know there is a solution... I am smart enough and strong enough to figure this out... Everything I eat helps me maintain my perfect body weight.

You Are Always Programming Your Subconscious Mind
Your subconscious mind is like the crew of a ship. You are it's captain. It is your job to give the crew orders. And when you do this, the crew takes everything you say literally. The crew (your subconscious) has no sense of humor. It just blindly follows orders. When you say, “Everything I eat goes straight to my hips,” the crew hears that as an order: Take everything she eats, turn it into fat and put it on her hips. On the other hand, if you say, “Everything I eat helps me maintain my perfect body weight,” the crew will begin to make that into reality by helping you make better food choices, exercise, and maintain the right metabolism rate for you body.

This power of your subconscious mind is the reason you must become very vigilant and pay careful attention to your spoken and internal statements. Unfortunately, most people don’t realize they are committing negative self-talk, which is why it is best to enlist another person — your success partner — in monitoring each other’s speaking. You can have a signal for interrupting each other when you use victim language.

Use Affirmations to Build Self-Confidence
One of the most powerful tools for building worthiness and self-confidence is the repetition of positive statements until they become a natural part of the way you think. These “affirmations” act to crowd out and replace the negative orders you have been sending your crew (your subconscious mind) all these years. I suggest that you create a list of 10 to 20 statements that affirm your belief in your worthiness and your ability to create the life of your dreams.

Of course, what to believe is up to you, but here are some examples of affirmations that have worked for others in the past:

I am worthy of love, joy and success.
I am smart and make wise choices.
I am loveable and capable.
I create anything I want.
I am able to solve any problem that comes my way.
I can handle anything that life hands me.
I have all the energy I need to do everything I want to do.
I am attracting all the right people into my life.

Believing in Yourself is an Attitude
Believing in yourself is a choice. It’s an attitude you develop over time. It’s now your responsibility to take charge of your own self-concept and your beliefs. It might help to know that the latest brain research now indicates that with enough positive self-talk and positive visualization combined with the proper training, coaching, and practice, anyone can learn to do almost anything.

You must choose to believe that you can do anything you set your mind to – anything at all – because, in fact, you can!

© 2007 Jack Canfield

If you missed previous issues of Success Strategies,
I keep an archive of past issues you can always refer to.

Author's Bio: 

As the beloved originator of the Chicken Soup for the Soul® series, Jack Canfield fostered the emergence of inspirational anthologies as a genre - and watched it grow to a billion dollar market. As the driving force behind the development and delivery of over 100 million books sold through the Chicken Soup for the Soul® franchise, Jack Canfield is uniquely qualified to talk about success.

Behind the empire Time Magazine called the "publishing phenomenon of the decade" is America's leading expert in creating peak performance for entrepreneurs, corporate leaders, managers, sales professionals, corporate employees and educators. He is a compelling, empowering and compassionate coach who for the past 30 years has helped hundreds of thousands of individuals achieve their dreams.

Affectionately known as "America's Success Coach", Jack has studied and reported on what makes successful people different. He knows what motivates them, what drives them, and what inspires them. He brings this critical insight to countless audiences internationally --- sharing his success strategies in the media, with companies, universities and professional associations in over 20 countries around the world.

Jack is a Harvard graduate with a Master's Degree in psychological education and one of the earliest champions of peak-performance, developing the specific methodology and results-oriented activities to help people take on greater challenges and produce breakthrough results.

He's personally taught millions of individuals his unique and modernized formulas for success and has packaged them in his latest book The Success Principles™: How to Get From Where You Are to Where You Want to Be. This new self-improvement standard contains 64 powerful principles of success utilized by top achievers from all walks of life and all areas of commerce. The Success Principles - and the entire empire of "Principles" books, products, coaching programs and branded retail merchandise - is Mr. Canfield's next offering to the more than 100 million readers he currently reaches worldwide.

Mr. Canfield's other best-selling books - The Power of Focus, The Aladdin Factor, and Dare to Win, - have generated millions of bookstore and Internet sales, and have launched complementary products such as audio programs, video programs, corporate training programs and syndicated columns to enthusiastic corporate buyers. His audio program, Maximum Confidence, has sold more than 350,000 copies through Nightingale-Conant alone.

He is Founder and Chairman of the Canfield Training Group in Santa Barbara, California, which trains entrepreneurs, educators, corporate leaders and motivated individuals how to accelerate the achievement of their personal and professional goals.

Jack is also the founder of The Foundation for Self-Esteem in Culver City, California, which provides self-esteem resources and trainings to social workers, welfare recipients and human resource professionals.

Jack is the CEO of Chicken Soup for the Soul® Enterprises, a billion dollar empire that encompasses licensing, merchandising and publishing activities around the globe. Jack's nationally syndicated newspaper column is read in 150 papers worldwide, and the Chicken Soup for the Soul® radio shows are syndicated throughout North America. Jack is also syndicated columnist through King Features Syndicate and is a popular news subject featured not only in major trade publications, but in every major metro newspaper across America and in hundreds more around the globe.

Chicken Soup for the Soul® has also been a featured television program for both the PAX and ABC networks. Additionally, the company's licensing division produces dozens of top-selling items including Chicken Soup for the Soul® nutriceuticals, pet foods, greetings cards, music, collectibles and other licensed merchandise. A Chicken Soup for the Soul® magazine also launched in the summer of 2005.

Jack's background includes a BA from Harvard University and he also holds a Masters degree in Psychological Education from the University of Massachusetts and a Honorary Doctorate from the University of Santa Monica, Parker College of Chiropractic and St. Ambrose University. Over the past 30 years, he has been a psychotherapist, an educational consultant, trainer and a leading authority in the areas of self-esteem, achievement motivation and peak performance.

Jack Canfield holds the Guinness Book World Record for having seven books simultaneously on the New York Times Bestseller List - beating out Stephen King. He even holds the Guinness Book World Record for the largest book-signing ever for Chicken Soup for the Kids Soul. And he's the only author to have won both the ABBY Award and the Southern California Book Publicist Award in the same year - honoring him as both an outstanding writer and a consummate book marketer.

Jack has also been a featured guest on more than 1,000 radio and television programs in nearly every major market worldwide - many of them on a repeat basis. A sample of these shows include Oprah, 20/20, Inside Edition, The Today Show, Larry King Live, Fox and Friends, The CBS Evening News, The NBC Nightly News, Eye to Eye, CNN's Talk Back Live!, PBS, QVC and many others.