One of the best things about having a blog is that search engines like it and there's nothing you need to do to become more visible to search engines.

Search engines love quality content, and a website cannot compete with a blog when it comes to content. The search engines know this and therefore blog are quickly included in search results to ensure best quality in the search. The more content you have the better position your blog gets in the search engines.

The first reason for which the search engines love blogs because it is constantly updated. Most search engines like Google prefer websites that are updated regularly. That is the reason that increases search engine rankings if they become popular on the internet.

Blogs are a channel for other bloggers to promote their businesses as well. When other bloggers leave a comment on a blog they will put their own business or web site under comment section. However, this does not scare away potential customers because you can go to the blog of the competitors and do the same.

This also helps in creating incoming links to your blog or website. A simple rule is that the blog with more inbound link's ranks higher than others and may be more prominent on the internet.

How often a blog should be updated?

Anyone who knows the techniques of SEO knows that the more content will be updated the better, because the search engine spiders are always interested in finding the latest content and if you the one to provide it, your blog will rank to a greater degree.

For this reason, the search engines crawl and ranks best blogs first, now if you have a blog for your business but do not update it regularly you are lost; that is why people who have websites are encouraged to have a blog too. Most recommended an article a day or five articles per week.

Writing a blog post

Be spontaneous: Do not worry about how the article is, remember to talk about your experience and what you feel about it. Furthermore, remember, never copy and paste the content of other's bloggers.

Choose a topic you're keen about: One of the serious mistakes made by beginners is to start with an unfamiliar topic that they can't support for long. If you are passionate about any subject or topic, you are more likely to update is frequently.

Prefer to Choose low competitive keywords: The Internet is a very competitive, one keyword can have 5 million competitors. Using low competitive keywords would also help you get more traffic.

Always Use an attention-grabbing title: The desire of every blogger is traffic and tips to get it is to write an article that interests others most. The title is very important because that is what appears when a user tries searching Google.

Use tags such as h1, h2, h3: Using tags allows search engines to recognize the most important words of your content and ranks better in the search results.

Finally, what every professional blogger recommend is determination and dedication, a blog is a daily job, and it requires writing five articles a week of high quality and valuable content. It is not easy as you may think, but as you go on posting content and meet with other bloggers you will definitely do better.

Author's Bio: 

A blog is best marketing tool for a business. Learn how to create a website and how to start a blog.