It’s a real estate cliché, but location is everything when it comes to having great business success. That said, how can you even know if the location you’re looking at will be conducive to business? Actually, the answer to this is pretty simple. Here are four things you need to consider if you want to find a superior location for your business.

1. Big Enough Population

According to, your business’s location need to be in a place that has a population big enough to support it. Additionally, within the population, there needs to be enough people in your business’s demographic to keep your business afloat as well. You can find this information out at the local chamber of commerce.

2. Chain Businesses

Does your potential business location have a number of chain stores or affiliates? If so, that’s a sign that the economy is healthy enough to grow a business. You can find out this information by asking longtime real estate professionals in your area, like ReMax of Boulder, Inc, about the types of businesses that have moved into the area in recent years. Real estate agents are in the business of knowing what kind of growth is happening in the area. With the advancements in mobile app technology, many of these professionals can even tell you the answers to these and other inquiries in a matter of minutes.

3. Do People Stay?

You also want to ask yourself if people stay in the area once they graduate from high school or college. If they do, then the area is thriving. If they don’t, it usually means that there are no job prospects. They need to move elsewhere in order to find a job. If they move elsewhere, you will have no business. In fact, there’s a good chance that your business may have negative growth in an area like this as the population steadily declines.

4. Per Capita Income

If people have good incomes, they can spend money in your business. If they don’t, they can’t. It’s that simple. If you don’t see signs of healthy economic growth in most business sectors, you might want to look in another area for a location. This is especially true if there are a great many people are struggling to find full-time employment.

Finding a suitable location for your business is important. The success of your business depends on it. Although you might have your heart set on moving your business to a certain location, you may want to reconsider if that location doesn’t have all these four signs.

Author's Bio: 

Hannah Whittenly is a freelance writer and mother of two from Sacramento, CA. She enjoys kayaking and reading books by the lake.