Integrity is a problem in real markets and virtual online markets

Da Vinci is a famous international brand furniture company, which has been suspected of selling poor quality fake products at high prices in luxury market.

Report proved that some furniture was made in a factory in Dongguan city, Guangdong province. The furniture was label on Da Vinci brand and marked “country of origin was Finland, or Spain, or Europe countries or USA state”.

The quality is poor and customers who have bought furniture were demanding refund. But it was declined.

Online group buying websites were emerging now in China and the development speed is much faster than the same industry in foreign countries. But more and more complaints are presented on the internet. Customers complained that the products quality or the service quality was not the same as they described in the advertisement on the group buying website.

Integrity transactions are always advocated by the public. Now many real shop owners may earn more profit through tricks. Online sellers will take advantages of internet features, all the transactions were promoted by pictures or description of the products. Buyers can not tell which one is in good quality.

When they made payment they found they were cheated. We all know that third party payment software can be applied for online business. But it still has not correct and strict regulations on the e-business no matter in B2B business or B2C business.

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