The vape industry is skyrocketing in popularity, and many new vape businesses are popping up all over the place. If you're one of the people heading these businesses, you'll need the advice we have to give. Below, we'll teach you how to offer the best vape deals and how to turn your startup into a fantastic, lucrative business that's going to take your financial life to the next level.

Do a Lot of Research

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The starting point of any successful and lucrative business is the research. Unless you do research, your business is practically guaranteed to fail. You'll have to establish many things, such as a target demographic, the potential competition, and the profit margin.

Sure, planning for greatness is fun, but you'll have to start small and think big. Think of how you can make your vape juice business stand out from the crowd and establish it as a local business first. Moving on to regional and even global is easy once you've laid the foundation.

Pick a Store Type

You can choose two options: an eCommerce storefront or an actual brick and mortar shop. Both have their respective benefits and drawbacks.


eCommerce stores are increasingly popular for vape juice retailers, and they're prevalent during the coronavirus pandemic. Many people think they're cheaper than brick and mortar locations, but you still have to account for all of the hosting, website making, and other fees.

This is an excellent way to start your business out, and it works for some in the long run. It's efficient, relatively affordable, and easier to manage.


Brick-and-mortar stores have been around forever, and they're one of the more established options for a vape shop. They offer people the chance to come in and browse the selection, increasing your chances of making a sale. These stores are usually a bit more expensive, complex to run, and can pose a couple of problems.

Ultimately, both of these store types are great, but they work best when combined. If you have a physical location, you should always have an eCommerce store to accompany it. The choice will depend on your budget, capabilities, and the general area.

Find the Right Supplier

Unless you plan on creating your very own vape juice, which is a legal nightmare to do in most countries, if you intend to do so for commercial purposes, you'll need to find the right supplier. There are many suppliers all across the web, and outsourcing your vape shop needs is a great way to save a lot of money.

Another fantastic way to save money is to purchase in bulk. This gives you additional discounts, and the more you buy, the more you save.

Establish Your Image and Brand

Establishing your brand image is quite a challenging task. The millennium turn has shown us that people aren't too keen on giant corporations and relate much more to other people. That's why you need to do some branding and give your business some personality.

This doesn't necessarily mean you should get a mascot, work on branding your products and making them more appealing to your target demographic.

If you choose to outsource your supply dealings, you might even get the chance to brand your products right then and there.

Market and Advertise

Marketing and advertisements are the backbones of any successful business. In this day of hyper information and consumption, advertising is the only way to stay on top of the competition successfully.

But, what to do if the competition is doing a little bit of advertisement themselves? You try your best to advertise them. Many companies take the easy route and advertise in meek, already seen manners in convenient manners.

Think about which advertisement stuck, and you'll find that it's always the ones that we're thinking outside of the box. Think about how you can present your business and your products in an out-of-the-box manner so they stick with your prospects.

Getting the word out is extremely easy these days. Flyers and posters work wonders, but if you want to approach a wider demographic, you'll have to use social media. Social media advertising is very popular, and it's one of the best ways to get the word out about your company and its products.

The Bottom Line

Making a vape juice business is hard work, but it will yield a fantastic profit if you work smart. Even if the market is a bit saturated at this point, you can make it work if you truly put your heart, effort, and time into it.

Author's Bio: 

My name is James K Meyer. I have been an entrepreneur and passionate blogger for over a decade, during which time I have written thousands of articles on my blog and many other publications. I write about Business, Health, Technology, Automobiles, Legal, Hospitality and much more. I am also an active contributer on Entrepreneur, Forbes, NYTimes