If you have been to a number of business presentations, you know just how boring many can be. When a business presentation is boring and dry, it is not going to have the intended effect. In fact, you may even find that those who you are presenting to are actually not paying the least bit of attention. They may even be doing things while you are giving your presentation, such as texting or sending emails to others. A great business presentation is one that will really knock the socks off potential customers, and get them interested in what you are selling. Here are some excellent ways to really knock your audience out at your next business presentation (and every presentation you give in the future):

Present with confidence, like you already have the sale: If you project an image of self-confidence, you will be much more able to hold the attention of your customers than if you do not seem self assured. Be relaxed, and even if you are nervous about the presentation, don't let it show. When you have confidence in yourself, or at least you seem like you do, your customers are going to have more confidence in you. If you walk into the meeting with the idea that you have already succeeded, you will.

Visual aids really grab attention: If you are just droning on and on, chances are people are going to get bored with your presentation and let their minds stray. Using visual aids is a great way to really grab their attention, and they will make your presentations that much more convincing for them. Visual aids can turn a boring, dry presentation into one that is exciting and turns potential customers into actual customers.

Let them know you appreciate their time: After you have finished a presentation, you should do something to let your customers know that you appreciate their taking the time to see you. Send them a thank-you note or an email. Or, you can make a quick telephone call to thank them for their time. It's the little things like these that are going to endear you and your business to customers. So many entrepreneurs don't do this very important, but simple little thing, and by not doing it, they are really missing out on some great opportunities.

Always follow up: Just because your presentation has come to an end and you have walked out the door doesn't mean that your sales efforts must stop there. You need to follow up with clients following presentations. Ask them if they have had any time to think about your presentation, and if they have any questions or things they would like to discuss about your product or service. You can learn a lot from a follow up conversation, and it is something that you need to do if you really want to get feedback that will help you to grow your business.

Author's Bio: 

Andrew McCombe is the owner of Activate Your Business where they teach new and existing business owners to Start, Grow and / or Automate their business(es) with EASE, so they can live a life of EASE. For more information visit http://www.activateyourbusiness.com.au