Some businesses go out of trend, but there is something about the food industry that makes it profitable throughout the year and across the trends. Did you know the food industry has an untapped potential? The Food delivery market currently is making revenue in the bracket of $30 billion. If the technology solutions are manifested in a right way, the potential shoots up to $210 billion.

What percentage of the $210 billion revenue figure are you ready to pocket?

The Food delivery Apps have become a household name. In the US alone, around 26% of the population orders food on delivery Apps once a week. Growing market and high demand of the transformed face of food industry makes 2018 a right time to future proof the Food Ordering business.

Why a Food Ordering App?

The growing success rate of the online food ordering mobile app is the changing outlook of the common people towards both Food industry and mobile Apps. People are becoming more open to ordering food as their lives have turned too busy. On top of the psychological shift, the advancements in Mobile App development is making it easy for even your grandmother to order food.

A feature-loaded intuitive mobile App is the crucial part of making the food delivery business successful. By end of this article, it will be evident how a mobile App is important to help you flourish your food delivery business.

The Target User Group

According to a recent survey conducted in the US. The food Apps are being used across the entire spectrum of age band. Let us have a look at the percentages:

  • Age-group - 18 to 29 – 58%
  • Age Group - 30 -59 – 31%
  • Age Group - 60 plus - 4%

While the under 18 years were not considered part of the survey but we do witness the children also ordering food from intuitive food App developer. As per a survey in 2016, around 25% of the mobile users have a restaurant App on their mobile phone irrespective of the age. As the phones are becoming smarter, the users know well how to leverage the advancements.

Features of a winner Food Ordering App

  • Real-time in-app tracking of order

Nothing feels better than knowing that the food is on the way. No user wants to keep waiting or calling the restaurant about the order status. With the integration of Google Maps, the users get can track in real-time the location of the rider. Even before they ring the doorbell the user knows the order has arrived. A food ordering mobile app development with real-time tracking is a hot favorite nowadays and gives the restaurant an edge over competitors.

  • Push notifications

Every restaurant is trying to cut through the clutter by offering deals but what is most important is that do these deals reach more eyeballs. The push notification feature of the mobile App makes sure the App user is notified about the deals even if he is not using the App. Whether it is a discount offer or launching a new menu, it is important to let your customers know about it.

  • Device alerts

It is important to understand that the App user ordered food online as he is having a busy day and has some more important work to cater to. Device alert feature of food ordering App ensures the App user is notified whether his order has been picked up and how long will the delivery take. No longer should a user be glued to the App screen about the updates. Device alerts are enough of notification.

  • In-app payment system

Mobile Apps bring a newly found security element to the App users. The in-app payment ensures the payment is easily made using multiple options of payment gateways. Apart from this, the in-app payment is secure as compared to websites where the payment redirects users to third-party websites. When an App offers security, the users are found to stick it with.

  • Ease of ordering

Mobile-Apps are intuitively designed to make it easier to browse the menu, order the food and make the payment. With features like OTP and SMS integration, the App makes sure the user is notified about order updates if the App is offline. Easy to use the drop-down menu and adding items to cart makes Mobile Apps a profitable interface for the restaurant owners.

  • Account creation

The Mobile Apps for Food delivery offer an account creation option to the users. These accounts not only store the customer location, payment modes and order history but ensure the entire data is kept secure. Highly intuitive Apps make it possible to re-order the history as and when required.

  • Menu updating

Intuitive and easy to use Mobile Apps make it easy for a restaurant owner to make changes in a menu in real-time and update deals in real-time. Easy to use dashboard makes sure the restaurant owner’s business strategy is augmented with a complete technology solution by engaging more users.

  • Saved Carts

Apart from the order history, storing the cart information is very important. The user may have abandoned the order placement in between due to some urgent call. The App stores the cart information and prompts the user to continue with his order without having to go through the entire menu again.

  • Favorite orders

This section makes it easy for the user to repeat an order he had placed in past. No longer does he need to run through the menu, add items and make payment. With just two-clicks, his bucket of aroma will be on its way.

Mobile App for your online Food Business: Yay or Nay?

A Mobile App that takes food orders is just like an Aladdin’s Gennie for the console generation. Students, working professionals, and even our parents are so used to Mobile Apps that it does not even take a second thought to place an order. Food delivery Mobile Apps are making it quick, easy and hassle-free to order food for the generation who is busier than ever.

Author's Bio: 

Corporate Director Chairperson and CEO at Xtreemsolution with unbound opportunities which is an mobile and PHP web development company .As CEO of Xtreemsolution, build leadership to the growing and diverse membership to build a strong and environmentally sound IT Enterprise. Responsible for the management, organization and implementation of all activities and programs. As part of this role also helps to develop and promote mutually respectful partnerships around Nations, Business Executive, Developer, investors and key stakeholders within the global exploration and IT community.