With an upsurge in the demand for mobile applications, the businesses are plunging into online platforms. We have seen several startups starting off with a good app idea before becoming an app giant. This has surprisingly motivated newbie businesses to become the next unicorn startup.

But do you know what these app giants did after they got an app idea?


Then let’s see what are the steps to be followed after having a great app idea.


1. Begin With Interacting With Your Customers


Your first task is to test your customers. You can begin by asking questions, and for this, social media is the best option.

Create opinion polls and find out what people are liking and disliking about your app idea. Leave extra space for comments for your users to share their valuable feedback.

Once you are able to get hold of all the audience’s feedback, you will have an idea on what they prefer. Then you can go ahead and make a decision on what features you need to include in your app.

It is only after you conduct frequent tests over and over again, you will be able to ensure that your product is a viable one.

2. You Need To Do More Research

After you are done with the first step, you are not ready to jump to the conclusion of your app idea. Yes, you need to do more research.

Send emails to people, conduct regular surveys, put them into LinkedIn and Facebook groups, use Quora- do whatever it takes to search all the relevant information.

Apart from this, do not forget to research your competitors. Check out their ways of working. After researching on all this, you will have a knowledge of what your product should actually be.

3. Don’t Miss Out The Co-founder

Several businesses run without co-founders. The reason behind this is- the founder himself/herself is enough to manage his/her business. However, if you are someone from a non-technical background, then you need to find someone with whom you can work with.

For focusing on technical stuff, you need a technical co-founder beside you. It will be easier for you to understand what issues you need to focus upon.

4. Plan Your MVP

This is the next important step that you need to follow when it comes to planning your MVP. This is the stage where you decide which minimal features you will be implementing on your app.

If you have an app idea, then you must plan all the development process by following every step. In this way, you can ensure that your product is getting launched in a cost-effective manner.

5. Set Your Budget

This is the most important thing that most startups fail to do. It is very much essential to set a budget for business development and marketing purpose.

Your app budget decides everything that your app needs to have.

The next step is to find a perfect channel for acquiring more customers.

So, are you ready to get your app launched?

If you follow all the steps that I just discussed above, soon after an app idea pops into your mind; your chances of failure reduces. So, if you already have an app idea, then just pause for a while before you invest in it. Analyze the aspects that you need to work on and then go for it.

Author's Bio: 

Swarnendu De is the Co-founder of Innofied Solution, an Award Winning Apps, and Game Development company. Founded in 2012, Innofied is one of the fastest growing Software Development companies headquartered at Kolkata, with an extended R&D center in Pune and a client proximity center in Sacramento, CA. Innofied also owns two award-winning products AllRide Apps and MCommerce Apps that helps transport and retail industry with competence. Here, Swarnendu manages the Technical and Business Development Operations at Innofied. With over 10 years of industry experience, Swarnendu has also authored Backbone.js Patterns and Best Practices, published by Packt Publishing, UK.