Greatwood Underwear Launches!

Greatwood Underwear is a quality eco option that is comfortable, modern, breathable and stylish. BIPOC Founder Jermelle F. Pitts founded the name from the ancient symbol of wood, representing physical and spiritual nourishment, transformation, liberation, union, masculinity and fertility. Offering different styles such as boxer briefs, trunks, briefs and jockstraps, the inside is lined with an anti-odor signature orange modal fabric.

Brand Director Jermelle says, "My focal point is directed at men who aspire to be great throughout their hectic day. I have been wearing underwear since forever. I wanted to be able to connect with other men and provide something comfortable that we all need. When I go home, take off my clothes, and I'm walking around the house in my underwear, that's when I feel most comfortable.”

More about Jermelle

Throughout Jermelle's career as a wardrobe stylist, his work has been displayed on television networks such as N.B.C. Universal (E!, & Bravo), Oxygen Network, FOX, VH1, MTV, B. E. T., TV One and WeTV. As a Pop Culture Entrepreneur, Jermelle’s been featured in the Houston Business journal, Audrey Magazine, Be Magazine, Kontrol Magazine, Fashio
Bomb Daily, PYNK magazine, Vibe, WhoWhatWear, Sheen Magazine, and Jones Magazine. Jermelle has styled countless entertainers and executives over the span of a decade-long career in the beauty and fashion industry.