Facebook has provided the facility for developing your own applications which has a lot of potential for business growth. These applications can be easily developed with just a few click of mouse. These customized applications have started showing positive results with a few months. There are different applications that one can develop in Facebook.
There are many types of applications which are extremely popular on Facebook. Some of the most popular applications that are in vogue are photo and page tab applications, horoscope apps, friends’ apps and Chase Community giving apps. There is an increase in Facebook applications users of about 2.5 million within the last month itself. Facebook application has a base of more than 600 million users.
Through Facebook application development you can develop and sustain customer relationship. There are many ways by which you can use Facebook applications:
• You can engage customers completely through the branded Facebook applications. These will increase your brand awareness and also widen the loyalty to your brand.
• You can make friends through Facebook interactive application, which in turn will increase your client ratio and profit.
• Newsfeeds help in creating awareness among the non users of your brand and ultimately bring clients from there. Viral marketing objectives are also increased with the help of different Facebook applications.
• Facebook fan pages are the best applications for interacting with your target audiences. Fan pages are interactive as well as fun. You can find your customers directly through this application.
• Then there are many gifting application which are developed so as to give your fans and clients easy accessibility to their gifting needs. This helps in boosting the business as the fans can directly send gifts from your fan page. This feature is a real boon for Facebook users.
• Then one more Facebook application which has been developed is the quizzes and ever popular polls applications. Polls help the user to know about his product directly from the horses’ mouth which helps him in improving his business.
The different types of Facebook applications that when used in a right manner will undoubtedly increase your customer base. Use Facebook application as a tool while planning marketing strategies for your product. If people relate with your product through apps on Facebook or mobile, then it is sure to attract customers. However, remember to get the app in sync with your product/service otherwise people will enjoy or use your app, it might gain popularity but this will not convert into profit ringing. The leads might not be potential for the real sales. This is the motto of Facebook application development.

Author's Bio: 

Signity is a truly global application development company. We have satisfied clients from all across the globe. We rank among the top service providers in Asia.

Facebook application development