To be successful in offline or online MLM you must understand people. The choleric personality is one of the four personality types discussed in the popular book by Florence Littauer, Personality Plus.
The choleric personality makes up roughly 15% of the population. This article will discuss the strengths, weaknesses, how to recognize, and the best way to communicate with this personality type.
The choleric personality type is a natural born leader, self-sufficient, and tends to work well under pressure. This personality can be describe as bossy, because they like to tell others what to do, but they do not like to be told what to do.
Some other strengths are:
Self-motivated
Ambitious
Action-taker
Goal-oriented
Competitive
Independent
Self-confident
Productive
Some general weaknesses include:
Impatience
Short temper
Arrogance
Can come off as a condescending know-it-all
Rude
Manipulative
Unsympathetic
Argumentative and confrontational
You can recognize this personality type in person because they tend to move at a fast pace to the point of being in a hurry for no reason. They also tend to wear expensive name brand clothes and jewelry if they can afford them. If not they will wear a close imitation.
The trappings of a choleric personality type tend to be impressive, such as expensive cars and a big house. They might also have awards and trophies in their office setting in what may come across as an attempt to brag or to show off.
You can recognize this person on the phone because they will also tend to speak at a faster pace and seem like they are in a hurry to get to business.
When conducting business with a choleric personality type, you should get to the point quickly. Do not appear timid and weak, Show the money as far as how much they need to invest and what will be the return on the investment. Also let them know what they must do to get the results that they desire.
Once presented with the details, this person will usually make a decision quickly, if not immediately.
The reason I used a red shark to represent the choleric personality types, because if they sense weakness, they will eat you alive.
Much Success,
Jeremiah Carstarphen, The Cartoon Coach
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