Veteran extension expert Oshi on building celebrity clientele that is creatively
Hair thinning? Hair loss? Hair damage? Extension specialist Oshi can cure any of these setbacks with an arsenal of artistic, natural-looking protective styles.
With 23 years as a professional stylist behind her, Oshi has created career, Oshi Couture, and a bankable brand by giving celebrities like actress and TV personality NeNe Leakes into NBA/NFL wives and moms tresses that fit and effortlessly go their upscale lifestyles.
Oshi's work also has appeared on America's popular urban station, Black Entertainment Television (BET), known nationally for the latest in African-American style, music, entertainment and celebrity news.
She keeps corporate and entrepreneurial women slaying for courtroom and seminars too. How? She builds genuine relationships and friendships .
Hair styling out of her U.S. salon near Atlanta, Georgia, to photo and video shoots across the globe, Oshi was able to provide BBH the company behind creating a profitable profession in movie, TV and Corporate America through her seamless hair extensions artistry:
First off, what brought you to this particular area of hair styling?
I just love hair. Additionally, it is a wonderful industry to make six figures more than. Through protective hairstyles, I'm able to assist a woman with hair loss, those with thinning hair and some who want thicker hair. Others wish to protect and grow their hair. Whatever they need, I will make it happen.
Oh, yes. The proof is in the last solution, and you send. I have locs but have enjoyed protective styles -- when done the proper, natural-like way. What are a few misconceptions about hair extensions that often discourage women from giving a go to them?
It breaks your hair; the hair seems imitation; it's stiff with no motion; it does not blend with your feel; or complement your hair color. At the day's conclusion, it is about the hair extensions and the installation or placement. That is where I come in.
Absolutely! I'm sure you retain clients because you are constantly teaching them about hair care. Would you talk about a few ts to protecting and employing hair extensions?
Fantastic stuff! What are the most popular celebrity fashions trending with your clientele in 2018 in hair extensions?
Well, what I have seen or my customers request are deep side components (blunt or curled) as noticed on Rihanna and Chanel Iman; color and length just like what Jennifer Lopez and Beyoncé are sporting; curly hair (long or shoulder length) that is observed on Kelis and Tracee Ellis Ross; long wavy hair such as on SZA; and long- or shoulder-length hair together with all the part down the middle the manner Toni Braxton wears her hair. These styles can be recreated by me with a twist or keep it elegant for my clients. Recently Toni Braxton cuts her hair again. Fans are shocked to see her makeup free video.
It's apparent: are a whole lot of alternatives and inspiration available from the celebrities. That said, what tips/tricks should hair extension beginner stylists understand in order to be successful, before committing to the sector?
Awesome information, really. And how can you keep clients?
I guarantee all my work. I've been in this industry for 23 years. This line of work is my passion to make the regular woman feel like she is a celebrity. Because I like fashion and artistry, I also bring out my creative side. I put in my best to finish with my clients. They come back because of my focus on detail, and the final look is soft, flowy and grabs everyone's attention. That encounter is a standard you've got to meet every moment.
Last, do you travel to accommodate customers? Can you go to provide your custom hairstyling experience to readers?
Yes, I have travelled, not only domestic but abroad. Of course, I would travel to London to give them the Oshi Couture encounter. I would love that.
I'm a writer and illustrator. I did graduation in Journalism. For my Postgraduate thesis, I researched on Communicative Science and Disorder.
Post new comment
Please Register or Login to post new comment.