Mcommerce is the new ecommerce. According to Business Insider, by the year 2020, mobile commerce will make up 45% of the total e-commerce, which equals to $284 billion in sales. Hence, having a mobile app is imperative if you want your brand to reach across different audiences.

Magento is considered to be one of the best platforms when it comes to building apps for an ecommerce store as it offers a lot of dynamic features and flexibility. If you go for customized development of Magento App for your business, it might take a lot of time and monetary investment and may not be feasible for everyone. In such cases it may be better to have a readymade Magento mobile app extension.

Let us check out some of the benefits of having a mobile app for your magento store.

Get ecommerce friendly modules

Searching through different options, you are sure to find a Magento based app solution that has ample amount of features. However, you must make sure that its functionalities serve the purpose of your customers. Features like hassle free checkout process, different payment options, simple navigation etc are a must.

Make the most out of customization

A good quality Magento mobile application provides with the option of customization. By using it, the store owners can make functional and cosmetic changes without any difficulties. You can also make changes to payment gateways, language and structure of your app store the way you want. Hence, flexibility to customize is very important when you invest into one of these apps.

Engage your customers

Customers are more likely to buy from the store if they are given recommendation from friends and relatives or if the store is interactive. A Magento mobile app can provide with a real-time chat environment for customers to discuss, suggest and share information about your products. This way, you can also turn visitors into customers quite easily.

Provide multiple language and payment support

Displaying your estore content in different languages is important if you want to expand your audience reach. Magento based ecommerce apps are built in such a way that they can support multiple languages. Not only that, you can edit the content you want and rewrite the product descriptions yourself. When it comes to offering payment convenience, a good mobile app supports several different currencies so that there is no dependency on a single currency type.

Send push notifications

When you want to let your customers know about the ongoing store offers, a facility of sending push notifications is must. Through push notifications, you can let your customers know about deals, give sales reminders and send discount alerts.

If you choose to buy a Magento app for your ecommerce store, make sure it has all or most of the features given above. Now is the right time to let your online customers browse your Magento store on their Android phones. Get ready to make the most out of a superior quality native mobile application and help your customers shop on the go!

Author's Bio: 

Maulik Shah is the Founder and CEO of AppJetty, a fast growing software add-on store selling extensions and plugins for various technologies, including Magento mobile app extension. Maulik is a tech enthusiast and writes about the various aspects of ecommerce technology.