Affiliate marketing program is a type of marketing program in which a business rewards one or more affiliates for each visitor or customer brought about by the affiliate's own marketing efforts. Examples include rewards sites, where users are rewarded with cash or gifts, for the completion of an offer and the referral of others to the site. The affiliate programs have four core players: the merchant (also known as 'retailer' or 'brand'), the network, the publisher (also known as 'the affiliate'), and the customer.

There are 3 main types of affiliate programs available in the market today: pay per sale, pay per lead and pay per click programs. These affiliate programs can be flat fee, or commission-based. They can be single tier, two tier (rewarding those who bring in new affiliates) and multi-tier. Each type of program has its advantages and disadvantages and each is relevant to different sites and situations. These programs are available across different industry segments; one needs to be very careful in choosing a particular program.

Self employment is a great idea and also a need of the hour to have control over widespread unemployment. However, it is really very difficult for people with no industry experience to start all afresh with a business venture. They need support in terms of business ideas, product, training and market. Affiliate programs provide a good option to business enthusiasts. Such marketing programs ensure all the support a fresher would require to start a business venture.

One of the biggest benefits of affiliate marketing program is that one can work from home and the work is minimal. All you need is an internet connection, your hours will be flexible, and you will basically be your own boss. You may or may not become a millionaire from affiliate marketing, but it is very possible to make a good living and do so with many benefits. Affiliate marketing can offer you unlimited earning potential, enable you to work from home, and provide you with flexible working hours. For these reasons alone, affiliate marketing is fast becoming an extremely popular way to earn a living.

Affiliate marketing program clearly has its advantages over traditional advertising and promoting schemes, but it should be known that there are many limitations too. Hence, one needs to be very careful when choosing a particular affiliate marketing program. With right affiliate marketing program and dedicated efforts, Affiliate programs can be a good home based business option.

Author's Bio: 

The author is a healthcare IT solutions consultant with years of experience in the industry. The author has also successfully implemented various healthcare affiliate programs for a range of clients. Aamy also takes great interest in writing on various topics related to healthcare it solutions, healthcare affiliate programs, online business options and more.