Is your project on the path to success or to becoming one of the many that fail to achieve the expected benefits?
Step One, Shared Vision, was the focus of my previous article. We will now shift our focus to Step Two: Understanding the Full Change Impact to the Organization

Have you identified the degree and type of changes required to realize your project’s benefits?

If not, how can people be prepared when you haven’t determined what type of change to prepare them for?

There is no such thing as a “small” change. Change has a ripple effect that is often underestimated. A change in technology will require a change in process that will affect how and where work is done.

Not understanding the full impact of change nor identifying the functions, departments and/or job roles in the orgaization who will experience some degree of change in the way they do their work, prevents you from adequately preparing people to succeed in the new world, and greatly diminishes the probability of success.

It also makes it more difficult to implement future changes. People will remember the last change experience that didn’t achieve the promised benefits, or caused more disruption than necessary because the full impact wasn’t understood. They will be less likely to support the changes your organization requires to remain competitive in this climate of continual change.

Conduct a Change Impact Analysis by asking two critical questions:

1) What will be different after the change is implemented? The answer(s) to this question helps you define the type of changes required to realize the expected benefits.

2) Who will experience this change? The answer to this question tells you who will need to prepared to work and/or behave in a new way for your organization to realize and sustain the desired benefits of change.
Taking the time to accurately access the impact of your change, will greatly increase the probability of success now and in the future.

Copyright © 2020* Rita Burgett-Martell; Organizational Change Consultant, Keynote Speaker, Personal Coach — Strategic Transformations Consulting Inc.

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Author's Bio: 

Over the past 30 years, Rita Burgett-Martell has provided career and change management coaching to thousands of individuals across multiple industries, professions, and countries. She is the author of two books: “Change Ready! How To Transform Change Resistance To Change Readiness: A Manager's Guide To Managing and Sustaining Change in the 21st Century Workplace” and “Defining Moments: Seizing the Power of Change to Create the Life You Want.”

Twitter: @BurgettMartell
Instagram: @rita_yourchangeguru