The “Encore Effect,” a recently released book, authored by my good friend and colleague, Mark Sanborn, describes how we all want an encore performance. Every performer enjoys the recognition of an extraordinary performance. Sanborn (book available at isn’t saying ‘great’ or ‘excellent’ – he’s saying it’s a REMARKABLE performance that creates the encore effect.

The lessons in this book will either remind you or teach you how to give a remarkable performance in anything you do. Anything? Yes! Whether you are in sales, management, parenthood, teaching - anything! And why not? What is the value in what you do, if it is not done with a goal of “remarkable”?

As a life-long educator, I have often thought about remarkable performances in teaching. Can it be done on a daily basis? How often do teachers get an “S.O.” (standing ovation) at the close of a remarkable lesson or even at the end of the day? As a professional speaker, I strive to give a remarkable performance every time I am on the platform. Remarkable performances result in the encore effect – i.e. attendees want to hear more from you.

As an NFL referee, I also strived for a remarkable performance every game. I asked myself “Did I leave the game today better than I found it?” Players, coaches and fans demand that! It is often said that the best officiated game is one in which no one notices “who” they are. Let me argue that. In order for officials to ensure the integrity of the game, their performance needs to be “remarkable.” You want those officials back.

This brings me to NFL referee #85 Ed Hochuli, who has distinguished himself for 19 seasons. Players, coaches, and fans want him back. I won’t take the time to revisit a decision he made in a recent game that was incorrect and not in keeping with his remarkable NFL tenure. No one is more devastated at his miscall than #85 himself. What makes this a remarkable situation is what Hochuli did following that call.

“After further review” and realizing his error, Hochuli spoke to Chargers Head Coach Norv Turner and said, “Coach, I blew it. It was my mistake.” This is in keeping with Hochuli’s philosophy of “just doing the right thing.” Admitting his error (in front of 70,000+ fans and many millions watching on television) puts his performance in the “remarkable” category.

Will you strive for a remarkable performance in everything you do?

Author's Bio: 

Jim Tunney had an exemplary career in sports. A former high school coach, teacher, principal and district superintendent, he had a 40-year career in officiating football and basketball. Thirty-one of those years he was an NFL Referee working a record twenty-nine post-season games including three Super Bowls, ten NFC/AFC Championship games, six Pro Bowls and twenty-five Monday Night Games. He officiated some of the most memorable games in NFL history. His book Impartial Judgment: “The Dean of NFL Referees” Calls Pro Football As He Sees It, chronicles his NFL career.
As a Professional Speaker, he is Past President of The National Speakers Association and a Charter Member of its most prestigious group – The CPAE Speakers Hall of Fame. Jim holds every professional designation of the NSA, including the Oscar of Professional Speaking – The Cavett. NSA named him Philanthropist of the Year in 2007.
Dr. Tunney (a doctorate in Education from the University of Southern California) continues to serve his community as a Trustee of both Monterey Peninsula College and York School; where he once served as Headmaster. In 1993, he founded the Jim Tunney Youth Foundation to support local community programs that develop leadership, work skills, wellness and self-esteem in youth. He and his wife Linda live in Pebble Beach, California. They have six children and sixteen grandchildren.
As an author he has written and/or co-authored nine books: Impartial Judgment, Chicken Soup for the Sports Fan’s Soul, Speaking Secrets of the Masters, You Can Do It!, Super Bowl Sunday, Insights into Excellence, Lessons in Leadership, Build a Better You and his most recent book, It’s the Will, Not the Skill.