8 Unique Ways To Use Traditional Advertising
In the digital age, it’s important to remember successful traditional advertising methods of the past. When using traditional advertising, the best media choices rely on a complete evaluation of the target audience. We take pride in discovering ways to integrate traditional strategies to maximize brand exposure and audience response for our clients.
When referring to traditional advertising agency in pune, this usually means media outlets such as television, radio, billboards, newspapers and even transit advertisements
Traditional advertising is what most people think of when talking about advertising or marketing. This includes the “usual” venues for media placement, such as newspaper, radio, broadcast television, cable television, or outdoor billboards.
8 Unique Ways To Use Traditional Advertising
1. Merchandise Branding
Brand merchandising can be simply described as the act of creating an authentic, identifiable company logo and brand identity, and then incorporating this recognizable visual aesthetic on products or services that are used by customers. While some products that use logos are proprietary to a company, many other such products are every day items that include quality hats, drinkware, premium hoodies, t-shirts, and the like.
Well-executed brand marketing efforts can provide businesses that properly apply the technique with a number of benefits. Here are just a few to get your wheels turning.

2. Interactive Magazine Advertisements
Print advertising uses all physically printed media, such as magazines and newspapers, to reach consumers, business customers and prospects. However, now that we live in a more digital world, brands are becoming more experiential with their print campaigns…Huge brands, such as Becks, Nivea and Ford, are utilising modern technology to create more innovative print campaigns! Some adverts now encourage consumers to sync their mobile phones and iPads with the advert, so it becomes engaging and interactive for the reader.
Magazine advertisements that are fun and interactive are a great way to attract your target audience in a from of traditional advertising that isn‘t so traditional.

3. Interactive Bus Stop Signs
People spend plenty of time waiting at bus stops on their daily commute, so what better place to feature an interactive advertisement? What better way to help people kill their wait time, than displaying a unique advertisement they won’t forget. In addition, those who frequently use the public transportation system will see the sign repeatedly and remember your brand hopefully in a positive way.
4. Memorable Billboards
When creating an ad for a billboard, keep in mind that it has proven to be more effective to use a memorable image as opposed to text. If text is necessary, try to keep it to a minimum and let the image’s actions speak for itself.

5. 3D Graphic Ads, Banners, And Displays
Designed to attract additional attention to your advertisement
Great for trade shows, conferences, sporting events, concerts, malls etc.
Easily customizable - brilliant full print
Visitors can see advertisement from any angle
Lightweight, easy to transport
Assemble in minutes – no tools required

6. Small Fliers Or Laminated Cards
A great way to spread the word about what you offer is handing out small fliers or placing them in public places. Most people will at least look at a flier you hand them and if you can place the fliers in a strategic location where they will see them, then your reach automatically increases. In addition, handing out laminated cards is also handy if you are speaking with individuals who may be interested in learning more or contacting you in the future.

7. Bench Advertising
The definition of bench advertising is an advertising display on a city bench that is used to show an advertiser's product or service.
Get advertising on benches in over 150 cities with a bench advertising company. Rental of bench advertising signage, including bus bench advertising, is affordable and produces impressive monthly gross impressions figures. With the rise of public transportation use, bench advertisements using bench signs are now available in most metro cities. Printing agency in pune Not only are the bench advertising signs visible to drivers and bus riders, an advertising bench is also visible to the walking public.
To rent bench advertising posters (sometimes referred to as bench billboards) means to use a cost-effective medium that is always on. Whether it's day or night, advertising on benches produces views at low bench advertising costs.
8. Pop-Up Displays
Pop-up demonstrations have been around for hundreds of years for a reason; they are a great way to show your audience exactly what your product or service can do for them. In turn, they will remember your demonstration and will be more likely to consider a purchase either on the spot or in the future.

Author's Bio: 

We are a leading advertising agency located in the hustling, bustling city of Pune.
We believe in the words of Lee Clow, “Good advertising is a dialogue with people”.