What is one step you can take to earn more profits for your business? Do everything you can to be able to get more done in a shorter period of time. No matter if we are business owners or not, we are always looking for ways to save time, which there just never seems to be enough of. In the business world, saving time is of course leveraging your business, and in order to do this, you have to take advantage of today's technology, and outsourcing. One piece of technology that is really helpful for saving businesses time and money with their marketing is article marketing software, and here are seven powerful ways that you can use this type of software for your business:

Automation: One of the best ways to get the leverage you are looking for is by using automation, and article marketing software is something that is easy to automate. This kind of software makes it easy for anyone to create article and resource boxes, distribute content quickly and easily, upload, and much, much more. Using article marketing software is one of the best ways to generate new customer leads, and if you are looking for this type of service the internet is a great place to find some very good providers who will help you to leverage your marketing.

Always be in control: Not all of the article directories are going to be the best places for you to do your marketing, for a number of reasons. They may not accept the content you are offering them. Or, they may have total control over where your articles will be published. To ensure that your article marketing is successful, you need to maintain control, and find directories that will allow you to choose where you want your articles to appear.

Leverage: Find ways that ensure that you do not have to do all of the work yourself when it comes to your online article marketing. Hire freelancers to write the articles for you (some will even be able to submit them to directories for you, saving you even more time). Or, take things one step further and have everything automated. You will have to spend a little bit of time at first setting everything up, but in the long run, this is going to save you a lot of time, which in the end means saving money.

You may need multiple identities: If you intend to be a serial marketer or entrepreneur, then you are obviously going to be operating more than one business. Each business you operate is going to need to have its own separate identity, which means that you will have different sets of articles for each of those businesses. There is marketing software that will allow you to create separate identities and that will make the job a whole lot easier and faster.

Save time with article spinning: If you have already created some really great marketing articles, why not re-use them at every opportunity? When you use article spinning software, you can re-write these articles in a matter of minutes, so you have all kinds of marketing articles to use when it comes time for distribution, which is going to get your name out there even more.

Schedule the distribution of your articles: Everyone hates spam, and when websites have too much activity, or on the other side of the coin, no updates, this is considered to be spam by the search engines. This means that you have to carefully schedule when you are going to distribute your articles, so you don't face the risk of not getting published at all. When you use automated article marketing software, you can have the scheduling done for you, which is just one more way for you to save time and money, and, your website will always have updated content.

Establish yourself as an expert: If you are creating excellent marketing articles, you are going to really appear like you know what you are talking about (which of course you do). When you establish yourself as an expert in your field, you will gain respect and trust, which is going to lead to a much larger customer base, and of course, profits. You will also be able to network with other experts, and have the chance to be able to learn from them, which will give you even more knowledge, gaining you even more respect and trust.

Author's Bio: 

Andrew McCombe is the owner of Activate Your Business where they teach new and existing business owners to Start, Grow and / or Automate their business(es) with EASE, so they can live a life of EASE. For more information visit http://www.activateyourbusiness.com.au