This blog offers information that I’ve learned from my parrot, Shakespeare. Shaky (short for Shakespeare), has been with me for some thirty years now. Amongst the many lessons he taught me, one of my favorites is his demonstration of how to Aspire Higher by setting S.M.A.R.T. Goals.

Shaky is a confident bird, not shy and very direct about getting what he wants. He knows how to get results without wasting a lot of time. I have learned to use his S.M.A.R.T. strategy to do the things I need to do in order to make my dreams come true. And now, over the next five blogs, I am going to share this secret with you.

S.M.A.R.T.  is an acronym for Shaky’s five-step process of right living:

Simple ... Meaningful … Action … Responsible … Tuned in

Day One: Simple

Today, we are going to look at the first step -  Simple.

What do you want?  State it simply. Seven words max. When Shakespeare wants a carrot, he says, “A carrot please.”  He repeats it again and again.  There’s no mistaking who wants a carrot. Shaky! There’s no confusion about what he wants. He doesn’t want an apple. He doesn’t want celery. The mind best absorbs a command given in three to seven words. Don’t boggle the mind.

So you want to make a lot of money? How much? State it simply. “I have one million dollars.” Repeat it. Let complicated thinking come to an end, and powerful thinking will begin. Powerful thinking is simple. The subconscious always thinks in simple terms and in the present tense, so speak to it that way. Right there – that’s SMART to do.








When you are S.M.A.R.T. about your aims and aspirations, you create clear conditions so the manifestation penetrates your reality without complication.  Stop loving the noise of your own mind; be S.M.A.R.T.  Make it clear to your subconscious what you are simply thinking. Drop the fluff.

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Author's Bio: 

Rob White is an author, storyteller & philosopher. Rob created as a way to provide individuals with all the resources they need to wake up to the power of WOW. Rob has dedicated his life to inspire individuals to realize and accomplish their own life goals by providing seminars, workshops, videos, articles, blogs, books and original animation shorts.

Rob is the author of 180, a guide to achieving “inner strength and outer freedom”, and A Second Chance at Success: Remarkably Simple Ways to Open Your life to Opportunities and Turn Past Mistakes Into Lasting Confidence, Happiness and Success. Rob is regularly featured on the Huffington Post and his original articles are published in dozens of print and online publications.

From his modest beginnings in a small town in Western Massachusetts, he built a multi-million dollar bi-coastal real estate business and went on to become a successful restaurateur. Rob is an expert in the fields of personal and professional growth. Drawing on 30 years of experience researching and testing myriad methods and tools for success, he has developed a concise and enriching program that unlocks the true power of human potential.