If you are planning on launching your own business, you also need to plan on promoting it. This means that you need to get your official website up and running. You need to have a strong SEO campaign ready to go even before you open your doors to the public. Here are some of the 5 best website builder tools to use.

1. Merchant Software

One of the first and most important things you will need on your business website will be software for merchant services. Your visitors need a place to go to on your site where they can buy goods and services from your business. They will need to use a credit card to do so in the most efficient manner.

Being able to use an online checkout process makes it all quick, efficient, and easy. You will be able to get the money from the sale straight into your account the moment your customer finishes the transaction. Merchant software is an absolute must for your site because it streamlines this crucial process.

2. Floating Video Creation Tool

Another crucial website building tool that you will need for your site is a floating video creator. This is a tool that allows you to create special videos that will play once a visitor lands on a certain page on your site.

These are important because they allow you to draw immediate attention to a specific item that you may be offering for sale. The video can be a quick presentation of all of the attractive points that this new item has to offer. The more of these videos you have on your site, the more you will be able to easily create viral content.

3. Click/Heat Map

A click/heat map tool will let you see all of the areas on your site where you are getting major traffic and sales results. It will also let you see the areas where you are getting the least amount of views and the least amount of sales. This lets you improve areas on your site that just aren't getting the amount of attention they need.

The tool will also let you see why a certain area is being neglected. For example, it may feature a button that isn't working properly. The cause of the problem may be a number of links that have now gone dead. A click/heat tool will show you all of the areas on your site that need major attention from you in order to fix in a hurry.

4. On-Page SEO Optimization Tool

All of the pages on your site need to be fully optimized for SEO. This is why you will need to use an SEO optimization tool that is set up to be operated on each page. Such a tool will give you the ability to analyze the current SEO content of each page. You can then make a decision on the spot as to how the content can be best improved

5. Facebook Integrator Tool

Having a site on the web doesn't mean that you are done. Just putting up a site with no further social media exposure isn't even half the job. You need to make sure that your site is exposed to all of the major social media sites, including Facebook, Twitter, Instagram, and all of the rest. The sooner this happens, the better.

One of the most important types of tools that your site needs are one that will allow you to integrate your site with Facebook. You want all of your website and its elements, such as your various sales pages, apps, and other features, to integrate with this and other major social media sites in as seamless a manner as possible.

It's Time to Gather Up Your Website Building Tools

Now that you know some of the best website building tools, it's time for you to collect them. You want to be sure that you have access to all of the latest tech. These are the tools that will give you a state of the art business website. The sooner you get them all in place, the sooner you can make plans to conquer your industry.

Author's Bio: 

Amy Sloane is an alum from Oregon State University and spends her free time as a freelance writer and knitting enthusiast. Amy loves reading, cooking, and spending time with her dog, Molly.